The portfolio is squeezed into a template
Styling lives or dies on how the images look. Dropped into a generic gallery at low resolution with everything the same size, the work stops looking considered and starts looking like stock.
Small business websites
A property stylist website that lets the work speak.
SiteDone builds and hosts websites for Australian property stylists from $89 a month, live within 7 working days of us getting your details. Styling is bought on the portfolio and almost nothing else, so the site is built around your photography rather than around copy, with the practical questions answered underneath. Send a voice note about how you work and the images you want to lead with, and we build the rest.
$0 setup fee, 2 of 3 build slots open right now.
Sound familiar?
Why property stylist enquiries stall
Two audiences, an agent and a vendor, looking at the same portfolio for completely different reasons.
Agents and vendors want different things
An agent is checking whether you are reliable, insured and able to turn a property around before the campaign starts. A vendor is deciding whether it is worth the money at all. One page rarely answers both.
The practical questions are invisible
How long a styling lasts, what happens if the campaign extends, who moves furniture out, whether partial styling is an option. All of it decides the enquiry, and almost none of it is written down.
It is priced as a mystery
With nothing at all about how styling is scoped or costed, a vendor often assumes it is out of reach and does not ask. The page needs to make the shape of the cost understandable without quoting a number.
How it works
One voice note, live in 7 working days
You keep styling. We write the pages, build the site and do the search groundwork.
The portfolio treated as the product
Your photography given proper room and proper resolution, with the layout built around it rather than around a text column it has to fit into.
Separate paths for agents and vendors
An agent page about turnaround, reliability and how you work with a campaign. A vendor page about what styling involves and what it changes. Each making its own argument.
The practical questions answered
Hire periods, extensions, access, partial versus full styling, and what happens on both ends of the job. The things that decide an enquiry, in plain terms.
New work added by voice note
Send photos from the latest property and they go up. Refreshing the portfolio is a normal monthly change, with time included on every plan.
The full five steps are on the how it works page.
See it first
See a property stylist website before you sign up
This is a demo rather than client work, and the business in it is made up. Real client sites will replace it as they go live.
Property styling demoSTYLED TO SELLRequest a consult
Property stylist
Portfolio first, because the work has to be seen to be sold.
Property stylists demo site, built the same way yours would be. Open it on a phone, because that is where many of your customers will first find you.
There is no client portfolio here yet, and we would rather say so than pad the page with logos we have not earned.
What it costs
What a property stylist website costs, and what's included
Three plans, one flat monthly fee, and the rate you start on is the rate you keep.
Websites for property stylists start at $89 a month, with hosting, SSL, backups and monthly change time included. Setup is $0 right now. The 90-day lead guarantee is on the Core Hub and Local Dominator plans.
Starter
$89/mo
Locked-in rate · standard $99/mo
$0 setup right now
Standard $179 one-off
A sole trader who needs to be findable and reachable, fast.
Three to five pages
20 min of changes a month
Want the 90-day lead guarantee? Choose Core Hub, or upgrade later.
Claim Starter →Core Hub
$129/mo
Locked-in rate · standard $149/mo
$0 setup right now
Standard $269 one-off
A small team covering a few suburbs or a few distinct services.
Five to eight pages in total, including two or three suburb or service pages
40 min of changes a month
✓ 90-day lead guaranteeNeeds a Google Business Profile. We help you set one up and walk you through Google's verification.
Claim Core Hub →Local Dominator
$199/mo
Locked-in rate · standard $249/mo
$0 setup right now
Standard $399 one-off
An established business chasing a wider service area.
Ten to fifteen pages in total, including five to ten suburb or service pages
60 min of changes a month
✓ 90-day lead guaranteeNeeds a Google Business Profile. We help you set one up and walk you through Google's verification.
Claim Local Dominator →No long-term contract. 3 months to start, then month to month.
Prices are in AUD and charged monthly. We're not currently registered for GST, so none is added. The $49 domain registration and any add-ons are separate.
Full comparison and the fine print are on the pricing page, and all five guarantees are on the guarantee page.
In writing
What happens if it doesn't work
The commitments that come with every build, not just the good-news version.
Live in 7 working days
Seven working days of our build time, counted from when we have everything we need. Miss it and your first month is free.
90 days to a real lead, or billing pauses
If no real lead reaches you within 90 days of going live, billing pauses and resumes the moment a lead comes in.
On the Core Hub and Local Dominator plans, with a verified Google Business Profile.
3 months to start, then month to month
No long-term contract. After your first 3 months, 30 days' notice to cancel and no exit fee. Your domain is yours from day one.
Quiet month? After your first 3 months you can pause billing for a month. Your site stays live.
The 7 working days counts our build time only, so it pauses while we are waiting on you, and anything reaching us before 12pm Melbourne time (AEST/AEDT) counts as arriving that working day. All five guarantees, and their limits, are on the guarantee page.
FAQs
Frequently asked questions about property stylist websites
More on the full FAQ page if yours is not here.
How many projects should the portfolio show?
Fewer, shown properly, beats everything you have ever done. A handful of complete properties with several rooms each tells an agent more than fifty single shots, and it loads faster too.
Can you handle high resolution photography?
Yes. Images are resized and converted at build time so they look sharp without making the page slow, which matters because a portfolio site that takes ten seconds to load can lose the enquiry.
Should I have separate pages for agents and vendors?
If you work with both, yes, where your plan has room. An agent is assessing turnaround and reliability, and a vendor is deciding whether it is worth doing at all. Those need different arguments. Core Hub includes two or three suburb or service pages and Local Dominator five to ten. On Starter your services share one Services page.
Should I put prices on the site?
You do not have to quote a number, but saying something about how styling is scoped stops vendors assuming it is out of reach. A from-price or an explanation of what drives the cost usually works better than silence.
Can I claim styling gets a better sale price?
Not on a site we build, unless you have something solid to back it. Figures like that circulate widely in this industry and are very hard to substantiate, and an unsupported claim about sale outcomes is the sort of thing that attracts attention.
How quickly can it be live?
Seven working days from when your details reach us, counting our build time only, so it pauses while we are waiting on you. No monthly fees until your site is live. The $49 domain registration is separate.
Everything else is on the full FAQ page.
Also in small business websites
Not quite what you do?
- Accountants
- Real estate agents
- Restaurants and cafes
- NDIS providers
- Food and hospitality
- Health and beauty
Back up to small business websites, or the full directory.
An agent is choosing a stylist for next week's campaign.
From $89 a month. One voice note, live within 7 working days. No monthly fees until your site is live. The $49 domain registration is separate.
$0 setup fee, 2 of 3 build slots open right now. 90-day lead guarantee on Core Hub and Local Dominator, in writing.